Your mobile popup converts 30-70% better through a click-to-WhatsApp-link, than via email typeform.
Here's the reasons for that:
click-to-chatstart-journey rather than typeform-fill-in
100% single-opt-in to double-opt-in conversion rate
You thereby not replace email by WhatsApp but leverage both: collect more WhatsApp-leads AND email-leads, than initially only-email-leads.
Here's how:
Most of our clients started switching their mobile pop-ups from E-Mail to WhatsApp. This is way faster and more convenient for users wanting to receive their discount code since you don't have to type in your E-Mail address manually and can enter the WhatsApp Chat with one click.
The better your lead-magnet, the better the conversion rate.
There is an increase of 40%-60% conversion rate on mobile devices not even taking into account that WhatsApp leads have a significantly higher CLTV on average than non-WhatsApp leads.
Comparing WhatsApp-leadgen (Click-to-chatstart mobile user joureny) vs. email-fillin-mobile popups. 30-70% mobile leadgen uplift using WhatsApp-chatstart-links over email-typeform-fillins.
Let your Pop-Up lead into your Welcome Flow, collect consent and the E-Mail address, Chatarmin will sync this information with your CRM and send the customer back to the shop with a CTA link and the customer journey is seamless and complete.
🚨 PRO TIP: Rather use a direct discount link such as https://alpensattel.de/discount/wa10 in order to save one step in the user journey and have your clients apply the whatsapp-discount-code directly without any additional input in checkout!
Widget leadgen
Bonus: Use our sticky widget to collect even more WhatsApp-leads...
..either mobile such as Naughty Nuts does it:
source: Naughty Nuts, Q4 2024
Bonus: Read more here.