Feel free to retarget the non-converted multiple times (2-3x max) within 24 hours.
You can schedule this completely, and it won't cost you any more, but will bring you significantly more revenue! The segments (did not purchase last xxx hours) are auto-updated before sendout.
Define Segment
Check Shop purchase history or CRM segment/list to choose recipients of retargeting-campaigns:
This is what your segmenting will look like, approximately:
Define Campaign settings
Choose your segment at sendout. This is what your campaign settings will look like, approximately:
Check Campaign overview
This is what your campaign overview will look like, when you sendout successfully:
🚨ATTENTION: Chatarmin frontend displays Meta costs that actually don't occur, and aren't charged. Your source of truth for Meta costs is where you pay them, either in Meta directly, or Dialog360.
Bonus: Real life example
See edubily's WhatsApp-campaign here, following the best practice of multiple WhatsApp-campaigns within 24h:
Source: Chatarmin, Q4 2024