> ## Documentation Index
> Fetch the complete documentation index at: https://help.chatarmin.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Mobile Popup: WhatsApp-leadgen

> Chatarmin guide: Mobile Popup: WhatsApp-leadgen

# Your mobile popup converts 30-70% better through a click-to-WhatsApp-link, than via email typeform.

Here's the reasons for that:

* click-to-chatstart-journey rather than typeform-fill-in
* 100% single-opt-in to double-opt-in conversion rate

You thereby not replace email by WhatsApp but leverage both: collect more WhatsApp-leads AND email-leads, than initially only-email-leads.

Here's how:

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<img src="https://mintcdn.com/chatarmin-help-center/yL66zflq9rxpRjF_/images/809b082f-c596-4242-836f-65782316d58a/019b9c80-8c26-763e-b210-9f61b0e64ff0.png?fit=max&auto=format&n=yL66zflq9rxpRjF_&q=85&s=fb13c66fdaa62ead3a0265904145ba25" alt="Willkommen im Metaflow WhatsApp Newsletter presented by Chatarmin." width="295" height="640" data-path="images/809b082f-c596-4242-836f-65782316d58a/019b9c80-8c26-763e-b210-9f61b0e64ff0.png" />

Most of our clients started **switching their mobile pop-ups from E-Mail to WhatsApp**. This is way faster and more convenient for users wanting to receive their discount code since you don't have to type in your E-Mail address manually and can enter the WhatsApp Chat with one click.

The better your lead-magnet, the better the conversion rate.

There is an increase of **40%-60% conversion rate on mobile devices** not even taking into account that WhatsApp leads have a **significantly higher CLTV** on average than non-WhatsApp leads.

<img src="https://mintcdn.com/chatarmin-help-center/yL66zflq9rxpRjF_/images/809b082f-c596-4242-836f-65782316d58a/019b9c80-8c5f-7741-bd60-4c817a254675.png?fit=max&auto=format&n=yL66zflq9rxpRjF_&q=85&s=77e8828d8c557fe227c07e0ff57bc3b0" alt="Chatarmin help center image" width="2000" height="618" data-path="images/809b082f-c596-4242-836f-65782316d58a/019b9c80-8c5f-7741-bd60-4c817a254675.png" />

Comparing WhatsApp-leadgen (Click-to-chatstart mobile user joureny) vs. email-fillin-mobile popups. 30-70% mobile leadgen uplift using WhatsApp-chatstart-links over email-typeform-fillins.

Let your **Pop-Up lead into your Welcome Flow**, **collect consent and the E-Mail address**, Chatarmin will sync this information with your CRM and send the customer back to the shop with a CTA link and the customer journey is seamless and complete.

***🚨 PRO TIP:*** Rather use a direct discount link such as [https://alpensattel.de/discount/wa10](https://alpensattel.de/discount/wa10) in order to save one step in the user journey and have your clients apply the whatsapp-discount-code directly without any additional input in checkout!

# Creating a WhatsApp Pop Up in Klaviyo

In this Video you can see how to create a WhatsApp Pop in Klaviyo.

<iframe src="https://www.loom.com/embed/54e2902bf99848dcacbeb8238f215fd2" title="Loom video" width="100%" height="420" allowFullScreen />

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## Widget leadgen

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Bonus: Use our sticky widget to collect even more WhatsApp-leads...

..either mobile such as Naughty Nuts does it:

<img src="https://mintcdn.com/chatarmin-help-center/yL66zflq9rxpRjF_/images/809b082f-c596-4242-836f-65782316d58a/019b9c80-8c4a-7744-9ce7-b58409ebd755.jpg?fit=max&auto=format&n=yL66zflq9rxpRjF_&q=85&s=fa66dc8069e0f6100df9a8a31e3e1cd6" alt="Chatarmin help center image" width="486" height="799" data-path="images/809b082f-c596-4242-836f-65782316d58a/019b9c80-8c4a-7744-9ce7-b58409ebd755.jpg" />

source: Naughty Nuts, Q4 2024

***Bonus:*** [Read more here](/strategy-and-best-practices/why-you-should-direct-your-mobile-newsletter-pop-up-to-whatsapp-instead-of-e-mail).